New York, NY, USA: Weather data and analytics provider WeatherAlpha, LLC is pleased to announce that they are now offering international data for a wide variety of current and forecast weather conditions in the following five countries:
- Australia
- Canada
- France
- Germany
- UK
Over fifty new triggers are available for each country and will initially be offered within a leading DSP Platform. This will provide a turnkey solution for activating weather-targeted ad campaigns around conditions such as temperature, rain, wind, humidity, and snow. Clients can also develop custom triggers on request.
“WeatherAlpha is excited to bring our suite of weather solutions to the international marketplace. The impact of weather is universal, and we are thrilled to offer our clients the ability to apply their weather strategies globally. We aim to expand our footprint to additional countries in Europe and APAC in the near future.”, said Co-founder and Chief Meteorologist Daniel Alexander.
Since 2010, WeatherAlpha has pioneered the use of weather data and analytics across the digital advertising ecosystem. Through a consultative approach, WeatherAlpha helps brands quantify the impact of weather on their sales and leverage these insights within their digital campaigns. Many Fortune-500 companies and top agencies across a variety of industries like Auto, Pharma, CPG, Travel, and Insurance have benefitted from this customer-focused and data-driven approach. In addition to providing weather data, WeatherAlpha also offers a broad suite of health and pollen data within several leading platforms.
For further information on international weather data, please visit:
www.weatheralpha.com or contact hello@weatheralpha.com.
